Tips to Get Acquired by Google

The Startup Game has shared six interesting tips on how to be a part of the massive list of Google acquisitions. And I believe these two are the best for they resound what an excellent startup worthy of million dollars paycheck should do:

Don’t focus on getting acquired. That’s like being a single woman who desperately wants to get married. Of course you want it to happen, but 99% of the time if you purposely try to get acquired (or married), it won’t. “Stick to your knitting,” says Paul Graham, a founding partner of Y Combinator, the startup factory that funded Zenter. “The way to get acquired really fast is to not focus on it. If people get the impression that you want to get bought, you won’t.”

Instead, focus on the user. This is possibly the single most important thing for entrepreneurs to remember. “Every startup that dies fails to do this,” Graham says. “A lot of startups focus on their competitors or lawsuits, but what really kills startups is if users think it’s boring. It’s a much quieter and dangerous reason, but if users don’t care about your product, that will just kill a company.”

Check out the other moves that Zenter focused on to deserve that coveted Google acquisition.

Tags: Zenter, Google acquisition, startup